Market Factors

Some homes in Santa Fe will sell within a few days, while others may be on the market for several months or more. Knowing and understanding the influences the market can have is key to selling your home quickly and for the best price.

Location
The desirability of your neighborhood and its proximity to amenities and services are the greatest influences on fair market value and your home’s ability to sell.

Condition
The condition of your home directly affects the price we’ll be able to obtain and how quickly we’ll be able to sell it. The more you can do to improve your home’s appearance, the better your chances for a quick sale.

Competition
The housing market is competitive. Potential buyers will compare your home to similar properties—including brand-new houses—in Santa Fe and your neighborhood.

Timing
A “seller's market” or a “buyer's market,” a “hot” market or a “cold” one—real estate is in a constant state of flux. A marketing plan should be tailored specifically for your home, keeping current market conditions in mind.

Price
The most common reason that a home doesn’t sell quickly—or at all—is that the price isn’t right. If your home is priced too high, for example, even if you manage to get an offer, the prospective buyer may not be able to secure financing. If your price is too low, you won’t receive your home’s full, fair value. You can rely on the experts at Barker Realty for guidance in pricing your home properly.

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